Friday, July 6, 2012

How to make a Search Engine friendly web page?

To get good rankings in Search engines like Google and Bing, you must have a Search engine friendly page in your website but how to make your web page - a search engine friendly web page.



Here are some of the best tips you can use while creating a new target page in your website - 

  • Static URL naming
  • Search engine readable navigation
  • Title and META tags placements
  • Alt tags placements
  • Proper Heading Tags
  • Relevant, Useful and Call-to-Action content

Friday, May 4, 2012

Google Penguin Update 2012

Google Webspam Algorithm Update 2012

After ongoing frequent updates of Google Panda Algorithm changes, Google have now come up with a new algorithm update i.e. Webspam Algorithm Update and also named it as Google Penguin Update.

This new webspam algorithm change will improve the G search results (showing the importance of ethical Search engine optimization) and help to cut down the web sites that do spamming tactics to get fast and aggressive good search results on Google for their targeted keywords. Now, if we say web SPAM, it means -

  1. Going against Search engine guidelines, especially Google quality guidelines for webmasters and website owners.
  2. Using unethical techniques like hidden content, hidden links, keyword stuffing etc.
  3. Irrelevancy in the content and backlinks.
Now, if you are doing ethical Search engine optimization techniques and follow a good creative and innovative process, you will get good search engine rankings. Google even says- 
Good search engine optimization can also mean good marketing: thinking about creative ways to make a site more compelling, which can help with search engines as well as social media. The net result of making a great site is often greater awareness of that site on the web, which can translate into more people linking to or visiting a site.

Google Panda update has already done a good job in improving search results for a year now. But now, Google wants to reduce webspam and shows appreciation to all those "good guys" who works on quality instead of quantity.

Friday, March 16, 2012

Minus One Project: Save Paper, Help the Forests

 

Minus One Project is a simple, one-step initiative to save fast-disappearing forests. It is so easy and practical that each one of us can practice it in our daily lives. And by adopting Minus One we would be helping our forests, our planet and most importantly ourselves. 

Save Paper, Save Forest

Let's support this green initiative to conserve our forests. Check how it works?

Wednesday, January 11, 2012

Top 10 SEO Tips for 2012

Due to Google Panda Update, the year 2011 was one of the toughest year for Search engine optimizers and webmasters. And now, we are in 2012, a new year with all new beginnings.


So, here is the top 10 SEO tips for this year 2012 - 
  1. Follow all the webmaster guidelines by Google. 
  2. Choose targeted country specific web hosting. Like if you want to target in India, get your web hosting servers in India.
  3. Make a search engine friendly web design.
  4. Make your website useful to your target visitors / customers. 
  5. Create an official blog for your website to update your visitors / customers for any announcement.
  6. Go with all famous and top social networking websites. Create your profiles and use them.
  7. Do write some good write-ups and submit them in good article directories.
  8. Use Google Webmaster Tools to analyze your website by Google internal tools.
  9. Use Google analytics to track your visitors. It will help you make a good SEO strategy for your website.
  10. Bookmark your website in top social bookmarking sites like Digg, Diggo, Reddit and Stumbleupon.com
Best of luck and have a great new year 2012.